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✶ PROCESS

Brief. to ship.

Six stages. Always the same. Department KURO runs the whole chain.

✶ STAGES / 01 – 06

  1. 01STAGE

    Discovery

    First contact to signed brief.

    A short call. Volume, timeline, budget, brand, references. KURO writes a one-page brief. Client signs.

  2. 02STAGE

    Design

    Concept to approved sample.

    Creative direction. 3D mockups. Iteration with the client. Technical artwork. One physical sample. Approved before tooling.

  3. 03STAGE

    Production

    Approved sample to finished run.

    Cut-and-sew or sublimation, depending on the design. Production scheduled and monitored. Every jersey checked before dispatch.

  4. 04STAGE

    Commerce

    Storefront live, where applicable.

    For MADE + SELL and MADE + SELL + SHIP. Shopify storefront built in the event's brand.

  5. 05STAGE

    Delivery

    From factory to client or customer.

    MADE delivers to the client. MADE + SELL delivers the product and storefront. MADE + SELL + SHIP ships globally.

  6. 06STAGE

    Close

    Project documented. Relationship carried forward.

    Every completed project closes with a written debrief. What sold. What did not. What the next drop could look like.

✶ TIMING

Timeline spec.

  • Discovery to briefWithin 7 days
  • Design rounds2 – 3 weeks
  • Sample turnaround10 – 14 days
  • Production3 – 6 weeks
  • Total standard run6 – 10 weeks from approved brief
  • Rush capacity4 weeks · premium applied

✶ REQUIREMENTS

What KURO needs to start.

  • A creative brief or direction
  • Brand assets
  • Volume
  • Target date
  • Ship-to location

READY?

Send a brief. Get a reply.

Start a brief →

✶ ONE FORM · TWO DAY REPLY

Tell KURO about the event.

One short form. Reply within two working days.